Thrive Episode #93 – “How To Create Entrepreneurial Gold” with Wendy Jo New

Wendy Jo New, owner of Wendy Jo New Metal Designs, is a goldsmith who produces fine contemporary jewelry and other metal designs. After a long term career as an educational policy analyst and consultant in Washington DC, Wendy moved to the Boston area where she gradually shifted her career to being a goldsmith and has built a successful business selling her work throughout the country in galleries, shows, and to private clients.  In addition to teaching metalsmithing courses which has allowed her to continue with a focus on education, Wendy also recently accepted a board position of the International Women’s Jewelry Association. However, designing and fabricating engagement and wedding rings and other custom pieces is particularly meaningful to her and her clients.

In this episode, we talk about:

06:00 – How did Wendy Jo go from being an educational analyst in Washington DC to becoming a successful goldsmith?

09:30 – When did Wendy Jo know that becoming a goldsmith was her next move?

10:30 – What should people who are considering making the leap from a traditional job to entrepreneurship in the arts?

11:30 – How did Wendy Jo know she had the talent to become successful in the arts?

13:00 – When did Wendy Jo first know she was drawn to goldsmithing?

15:15 – Why is developing your own unique aesthetic so important for building your brand?

16:00 – How did Wendy Jo transition to making one-of-a-kind commissioned custom jewelry?

21:00 – What are Wendy Jo’s tips for creating sustainable success as an entrepreneur?

23:00 – What are Wendy Jo’s tips on outsourcing work as your grow your business? 

24:00 – How does being part of a community help you in business?

26:00 – Can you make money in the art field?

28:30 – What did Wendy learn as educational policy analyst that helped her as an entrepreneur? 

34:30 –  What does it mean to Wendy Jo to Thrive?

Find out more about Wendy Jo and her beautiful designs by clicking here => wjnmetaldesigns.com

And be sure to follow her on Instagram at WendyJoNewMetalDesigns.

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