Thrive Episode # 80 – How To Build Your Brand With Books with Guest Dan Janal

Our guest Dan Janal is the founder and CEO of PR Leads Expert Resource Network where he helps experts and authors build their brands with books. Dan himself has written over 12 books, with his newest work called “Write Your Book In A Flash” where he teaches how ambitious entrepreneurs can get their book written quickly so they can start leveraging their brands and interviews. As a PR expert, Dan has helped over ten thousand experts and authors expand their brand. USA TODAY called Dan Janal “a true Internet pioneer.” He was on the PR team that launched America Online. He also handled PR assignments for IBM, Reader’s Digest, American Express, AT&T and more than 100 other high-tech companies, including many startups. 

Dan was a wealth of knowledge. You’re not going to want to miss this episode if you are thinking about writing a book to build your brand!

In this episode, we talk about:

05:42 – Dan tells us about his story and how he went from journalist to best-selling author to PR guru to thousands of experts.

08:15 – How do you know what book to write first?

10:00 – How do you tell the right story that relates to your brand?

11:30 – What does “bridging” mean for brand story-telling and why is it so important?

12:30 – How do you make money from your stories?

15:00 – Dan shares his formula on how you can start writing your book and how to finish it fast!

25:00 – Is it better to write an ebook or a paperback? 

28:30 – What did Dan learn about branding from his interview with former First Lady Barbara Bush?

30:00 – Dan shares about how you can be on point for your brand when you do interviews.

You can find out more about Dan by visiting writeyourbookinaflash.com.

Want to know more about how YOU can become a powerful leader in your industry? Apply for a complimentary Brand Star Strategy Session with Heather where she will get you specific strategies on your brand to go from good to great. To apply, CLICK HERE=>BrandStarStrategySession